Since 2026, we have been an official “Better Stands” member and have joined the NZCE’s global “Better Stands” initiative.
Better Stands is an international initiative within the trade show industry that is committed to improving sustainability in trade show booth construction. Its goal is to reduce the use of single-use booths and instead promote reusable, durable, and resource-efficient booth designs.
As a member of the Better Stands Initiative, we actively support these goals and develop trade show booths that are not only custom-designed and high-quality, but also built with reusability, resource conservation, and long-term sustainability in mind. In this way, we work together with our customers to contribute to a more sustainable trade show industry.
OUR MISSION
We support the United Nations Sustainable Development Goals (SDGs) agenda and the principles of the “Concept of the Honourable Merchant” As a family business, we are committed to liberal parliamentary democracy and the social market economy. Our aim is to develop our products and services in a more sustainable and responsible way by focusing on the “Triple Bottom Line” (people, planet, profit).
The “Concept of the Honourable Merchant”
The “concept of the honourable merchant” is an ethical framework for sustainable entrepreneurship based on integrity, responsibility and respect. Our company is committed to these principles and actively works to ensure sustainability in all areas of our activities.
The “Triple Bottom Line”
John Elkington's Triple Bottom Line (People, Planet and Profit) provides a framework for sustainable development in which social, environmental and economic considerations are balanced. The aim is to create long-term value by harmonising the needs of people, the environment and the economy.
This results in the following self-committed fields of action for our company:
- is practiced
- implementation has begun
- need for action
Ecology
CO₂ reduce emissions
- exploit savings potentials
- 100% green electricity from renewable energies, since 2025
- use e-mobility (1. fully electric company car since 2021; fully electric forklift fleet since 2023)
- use ÖPNV/public transport systems
- use remote Work
CO₂ build neutral
- wooden post and beam construction of our buildings, built 2013/2017
- wooden construction office wing, built 2013
CO₂ neutral heating
- pellet heating since 2013
conserve resources
- use resources, don't consume them
- water dispenser in the office, since 2020
CO₂ neutral booth
- CO₂-footprint can be calculated on demand and offset and certified through compensation payment
change in raw material use: from fossil and finite resources to sustainable, renewable raw materials
- use of a wood wall construction system based on honeycomb panels since 2010.
- use of 100% Oeko-Tex-certified textiles and printing substrates for digital printing made from
a) renewable raw materials
b) 100% PVC recycled material
sustainability in the use of raw materials: avoidance of pesticides, toxins and chemicals
- detergents, paints, varnishes
increase material efficiency
- high level of system use without sacrificing individuality
- reduction of waste and packaging
integrate recycling systems
- material specific disposal
- reusability testing
sustainable shopping
- observance of minimum ecological standards by suppliers
promote biodiversity
- near-natural design of open spaces since 2014
- company garden, created in 2014
- flower meadow behind the house, created in 2014
- ornamental fish pond in front of the entrance, created in 2014
- green roof over office wing to reduce room temperature since 02/2023
paperless office
- Maximum reduction of paper consumption in the office through digitization (ERP/CRM/accounting/warehouse) in 2017+2026
compensation of own CO₂-emission
- tree planting campaigns together with the association Lebensraum Regenwald e.V.
2020: 1300 trees
2022: 350 trees - 100% compensation payments to Lebensraum Regenwald e.V and atmosfair
2022
- CO₂ emissions from vehicle fleet: 39.59t
- CO₂ emissions from electricity (35,900kwh): 15.54t
2023
- CO₂ emissions from vehicle fleet: 37.98t
- CO₂ emissions from electricity (53,262kwh): 20.56t
2024
- CO₂ emissions from vehicle fleet: 40,74t
- CO₂ emissions from electricity (53,656kwh): 19,48t
2025
- CO₂ emissions from vehicle fleet: 38,34t
- CO₂ emissions neutrality throgh use of 100% green energy
Economy
fulfillment of the criteria of the "Honorable Businessman"
- honesty, reliability, integrity
- openness, respect, fairness, trust
- willingness to accept criticism
- securing financial independence
- profit-oriented management (no return, no investment)
- responsibility for creating and maintaining jobs
innovation
- implementation of innovation management
digital transformation
- optimization of all company processes with comprehensive ERP and CRM system, with start in 2017
- optimization of all logistic+warehouse processes with individual AI-based warehause+logistic software, with start in 2026
means of production - livelihoods
- conservation of natural resources - earth/air/water/heat –
- responsible handling of production material and capital goods
optimize energy consumption
- photovoltaic system for own consumption
- LED insert
- use e-mobility
material efficiency
- use of wall construction systems from renewable raw materials
- use of system floors
- use of traverse (ceiling) systems
- own rental furniture stock
- use of reusable floor coverings
transport
- optimize transport routes
- schedule inbound deliveries
sustainable purchasing
- evaluation of suppliers with regard to ecological and social standards
- buy regionally
- plan collective orders
- buy fair-trade
communicate sustainably
- 10-minute monday morning round for the entire workforce
- weekly team meetings for sales, logistics planning and technology
- monthly project management jour fix
- six-weekly design jour fix
- fixed annual appraisal interviews
- ongoing variable employee appraisals
- high use of virtual meetings
- fewer external appointments
Social
promote diversity
- practice equal treatment
- live appreciation of each individual
- living mindfulness
- transparency/open dialog culture/team meetings
- health promotion
- remuneration above industry average
- overtime compensation
- premium and special payments
- travel allowance when using public transport
- job-bike at JobRad
compatibility of career and family
- promotion of maternity and parental leave
- 10 extra vacation days for everyone (30 holidays for full-time)
- flexi-time
- part-time
- remote Work
legal regulations
- compliance with legal and safety regulations
- observance of minimum social standards at suppliers
education
- promotion of education/training/advanced training
- employee appraisals - fixed annually, variable on an ongoing basis
- target agreements - fixed annually
- team building activities, at least 2x per year
inclusion
- promoting the participation of people with disabilities
animal protection
- allow office dogs
- member of the Federal Association Office Dog e.V. in Germany
- ornamental fish, frogs and insects in their own biotope
volunteer
- promotion of voluntary activities
arts, culture and sports
- financial and material support and promotion of art, culture and sports in the region (artists, galleries, school, club)